{"product_id":"built-strength-infinite-series-sniper-row-new","title":"BUILT Strength Infinite Series Sniper Row (New)","description":"\u003c!-- BUILT Strength Shopify Product Description Template --\u003e\n\u003cstyle\u003e\n  .bs-wrap *{box-sizing:border-box;margin:0;padding:0}\n  .bs-wrap{font-family:'Barlow',sans-serif;color:#1a1a1a;max-width:700px}\n  .bs-badge{display:inline-block;background:#1a1a1a;color:#f0ebe3;font-size:11px;font-weight:500;letter-spacing:.12em;text-transform:uppercase;padding:4px 10px;border-radius:3px;margin-bottom:16px}\n  .bs-desc{font-size:15px;line-height:1.8;color:#444;margin-bottom:24px}\n  .bs-desc strong{color:#1a1a1a;font-weight:500}\n  .bs-divider{border:none;border-top:1px solid #e5e5e5;margin:24px 0}\n  .bs-section-label{font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:#999;font-weight:500;margin-bottom:12px}\n  .bs-muscles{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:8px}\n  .bs-muscle-tag{font-size:12px;font-weight:500;padding:5px 13px;border-radius:20px;background:#fff7ed;color:#92400e;border:1px solid #fcd9a0}\n  .bs-muscle-tag.sec{background:#f5f5f5;color:#666;border-color:#e0e0e0}\n  .bs-specs-grid{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin-bottom:24px}\n  .bs-spec-card{background:#f7f7f5;border-radius:8px;padding:14px 16px}\n  .bs-spec-label{font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:#999;margin-bottom:4px}\n  .bs-spec-val{font-family:'Barlow Condensed',sans-serif;font-size:20px;font-weight:600;color:#1a1a1a}\n  .bs-spec-sub{font-size:12px;color:#888;margin-top:3px}\n  .bs-feat{display:flex;align-items:flex-start;gap:12px;padding:12px 0;border-top:1px solid #efefef}\n  .bs-feat:last-child{border-bottom:1px solid #efefef}\n  .bs-feat-icon{width:30px;height:30px;border-radius:50%;background:#fff0f0;display:flex;align-items:center;justify-content:center;flex-shrink:0;margin-top:1px}\n  .bs-feat-icon svg{width:14px;height:14px;stroke:#dc2626;fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}\n  .bs-feat-name{font-size:14px;font-weight:500;color:#1a1a1a;margin-bottom:3px}\n  .bs-feat-desc{font-size:13px;color:#666;line-height:1.6}\n  .bs-span2{grid-column:span 2}\n\u003c\/style\u003e\n\u003cdiv class=\"bs-wrap\"\u003e\n\u003cp class=\"bs-desc\"\u003eThe Infinite Series Sniper Row locks you into a \u003cstrong\u003efull prone pull position\u003c\/strong\u003e, taking momentum and lower-back compensation out of the equation so the lats and mid-back do the work. The chest pad adjusts for height and angle and is wrapped in quilted upholstery, letting lifters of different torso lengths find a stable, comfortable pressing point before they ever load a plate.\u003c\/p\u003e\n\u003cp class=\"bs-desc\"\u003eBuilt as a \u003cstrong\u003eunilateral, plate-loaded\u003c\/strong\u003e machine, it forces each side of the back to pull independently — closing left-right imbalances that bilateral rows tend to mask. Multi-grip handles cover pronated, supinated, and neutral positions, and a support handle tucked under the chest pad gives lifters a solid brace point for controlled single-arm sets.\u003c\/p\u003e\n\u003chr class=\"bs-divider\"\u003e\n\u003cp class=\"bs-section-label\"\u003ePrimary muscles targeted\u003c\/p\u003e\n\u003cdiv style=\"margin-bottom: 10px;\" class=\"bs-muscles\"\u003e\n\u003cspan class=\"bs-muscle-tag\"\u003eLatissimus Dorsi\u003c\/span\u003e \u003cspan class=\"bs-muscle-tag\"\u003eRhomboids\u003c\/span\u003e \u003cspan class=\"bs-muscle-tag\"\u003eRear Deltoids\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cp class=\"bs-section-label\"\u003eSecondary muscles\u003c\/p\u003e\n\u003cdiv style=\"margin-bottom: 0;\" class=\"bs-muscles\"\u003e\n\u003cspan class=\"bs-muscle-tag sec\"\u003eBiceps\u003c\/span\u003e \u003cspan class=\"bs-muscle-tag sec\"\u003eTrapezius\u003c\/span\u003e \u003cspan class=\"bs-muscle-tag sec\"\u003eForearms\u003c\/span\u003e\n\u003c\/div\u003e\n\u003chr class=\"bs-divider\"\u003e\n\u003cp class=\"bs-section-label\"\u003eKey features\u003c\/p\u003e\n\u003cdiv class=\"bs-feat\"\u003e\n\u003cdiv class=\"bs-feat-icon\"\u003e\u003csvg viewbox=\"0 0 24 24\"\u003e\u003ccircle r=\"3\" cy=\"12\" cx=\"12\"\u003e\u003c\/circle\u003e\u003cpath d=\"M19.4 15a1.65 1.65 0 0 0 .33 1.82l.06.06a2 2 0 0 1-2.83 2.83l-.06-.06a1.65 1.65 0 0 0-1.82-.33 1.65 1.65 0 0 0-1 1.51V21a2 2 0 0 1-4 0v-.09A1.65 1.65 0 0 0 9 19.4a1.65 1.65 0 0 0-1.82.33l-.06.06a2 2 0 0 1-2.83-2.83l.06-.06A1.65 1.65 0 0 0 4.68 15a1.65 1.65 0 0 0-1.51-1H3a2 2 0 0 1 0-4h.09A1.65 1.65 0 0 0 4.6 9a1.65 1.65 0 0 0-.33-1.82l-.06-.06a2 2 0 0 1 2.83-2.83l.06.06A1.65 1.65 0 0 0 9 4.68a1.65 1.65 0 0 0 1-1.51V3a2 2 0 0 1 4 0v.09a1.65 1.65 0 0 0 1 1.51 1.65 1.65 0 0 0 1.82-.33l.06-.06a2 2 0 0 1 2.83 2.83l-.06.06A1.65 1.65 0 0 0 19.4 9a1.65 1.65 0 0 0 1.51 1H21a2 2 0 0 1 0 4h-.09a1.65 1.65 0 0 0-1.51 1z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"bs-feat-name\"\u003eFull Prone Pull Position\u003c\/div\u003e\n\u003cdiv class=\"bs-feat-desc\"\u003eChest-supported setup isolates the back through a strict pulling path, removing hip drive and body English from the row.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-feat\"\u003e\n\u003cdiv class=\"bs-feat-icon\"\u003e\u003csvg viewbox=\"0 0 24 24\"\u003e\u003crect rx=\"2\" height=\"8\" width=\"14\" y=\"11\" x=\"5\"\u003e\u003c\/rect\u003e\u003cpath d=\"M5 11V7a2 2 0 0 1 2-2h10a2 2 0 0 1 2 2v4\"\u003e\u003c\/path\u003e\u003cline y2=\"21\" x2=\"8\" y1=\"19\" x1=\"8\"\u003e\u003c\/line\u003e\u003cline y2=\"21\" x2=\"16\" y1=\"19\" x1=\"16\"\u003e\u003c\/line\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"bs-feat-name\"\u003eAdjustable Chest Support\u003c\/div\u003e\n\u003cdiv class=\"bs-feat-desc\"\u003eHeight and angle adjustment with quilted upholstery dials in a stable, comfortable position for any torso length.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-feat\"\u003e\n\u003cdiv class=\"bs-feat-icon\"\u003e\u003csvg viewbox=\"0 0 24 24\"\u003e\u003cline y2=\"20\" x2=\"20\" y1=\"20\" x1=\"4\"\u003e\u003c\/line\u003e\u003cline y2=\"6\" x2=\"4\" y1=\"20\" x1=\"4\"\u003e\u003c\/line\u003e\u003cline y2=\"6\" x2=\"18\" y1=\"20\" x1=\"4\"\u003e\u003c\/line\u003e\u003cpath d=\"M4 13 a9 9 0 0 1 7 -7\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"bs-feat-name\"\u003eNo-Slip Diamond Foot Plate\u003c\/div\u003e\n\u003cdiv class=\"bs-feat-desc\"\u003eDiamond-pattern traction plus adjustable angle and forward\/backward positioning keeps footing locked in under heavy pulls.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-feat\"\u003e\n\u003cdiv class=\"bs-feat-icon\"\u003e\u003csvg viewbox=\"0 0 24 24\"\u003e\u003crect rx=\"2\" height=\"18\" width=\"18\" y=\"3\" x=\"3\"\u003e\u003c\/rect\u003e\u003cline y2=\"9\" x2=\"21\" y1=\"9\" x1=\"3\"\u003e\u003c\/line\u003e\u003cline y2=\"9\" x2=\"9\" y1=\"21\" x1=\"9\"\u003e\u003c\/line\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"bs-feat-name\"\u003eSingle-Arm Access Handle\u003c\/div\u003e\n\u003cdiv class=\"bs-feat-desc\"\u003eAn easy-access support handle under the chest pad gives lifters a brace point for controlled unilateral sets.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-feat\"\u003e\n\u003cdiv class=\"bs-feat-icon\"\u003e\u003csvg viewbox=\"0 0 24 24\"\u003e\u003crect rx=\"1\" height=\"4\" width=\"4\" y=\"10\" x=\"2\"\u003e\u003c\/rect\u003e\u003crect rx=\"1\" height=\"4\" width=\"4\" y=\"10\" x=\"18\"\u003e\u003c\/rect\u003e\u003cline y2=\"12\" x2=\"18\" y1=\"12\" x1=\"6\"\u003e\u003c\/line\u003e\u003crect rx=\"0.5\" height=\"6\" width=\"3\" y=\"9\" x=\"5\"\u003e\u003c\/rect\u003e\u003crect rx=\"0.5\" height=\"6\" width=\"3\" y=\"9\" x=\"16\"\u003e\u003c\/rect\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"bs-feat-name\"\u003eMulti-Grip Handles\u003c\/div\u003e\n\u003cdiv class=\"bs-feat-desc\"\u003ePronated, supinated, and neutral grip options let lifters vary hand position to target the back from different angles.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003chr class=\"bs-divider\"\u003e\n\u003cp class=\"bs-section-label\"\u003eSpecifications\u003c\/p\u003e\n\u003cdiv class=\"bs-specs-grid\"\u003e\n\u003cdiv class=\"bs-spec-card\"\u003e\n\u003cdiv class=\"bs-spec-label\"\u003eDimensions (L × W × H)\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-val\"\u003e\u003cspan\u003e81\" x 31\" x 39\"\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-card\"\u003e\n\u003cdiv class=\"bs-spec-label\"\u003eLoading type\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-val\"\u003ePlate Loaded\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-sub\"\u003eOlympic plate compatible\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-card\"\u003e\n\u003cdiv class=\"bs-spec-label\"\u003eMovement pattern\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-val\"\u003eUnilateral Row\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-sub\"\u003eIndependent left\/right pull\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-card\"\u003e\n\u003cdiv class=\"bs-spec-label\"\u003eChest support\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-val\"\u003eHeight + Angle\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-sub\"\u003eQuilted upholstery\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-card\"\u003e\n\u003cdiv class=\"bs-spec-label\"\u003eFoot plate\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-val\"\u003eAdjustable Angle + Fore\/Aft\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-sub\"\u003eDiamond tread\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-card\"\u003e\n\u003cdiv class=\"bs-spec-label\"\u003eGrip options\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-val\"\u003eMulti-Grip Handles\u003c\/div\u003e\n\u003cdiv class=\"bs-spec-sub\"\u003ePronated, supinated, and neutral positions\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- ============================================================\nSEO FIELDS — paste these into Shopify's Search Engine Listing section\n============================================================\n\nPage title (max 60 chars):\nBUILT Strength Sniper Row | Plate Loaded Unilateral Row\n\nMeta description (max 155 chars):\nChest-supported unilateral row with adjustable pad, no-slip foot plate, and multi-grip handles for strict, imbalance-correcting back training.\n\nTags (comma separated):\nsniper row, unilateral row, plate loaded row, back machine, chest supported row, commercial gym equipment, BUILT Strength, lat machine, multi-grip row, prone row machine\n\n============================================================ --\u003e","brand":"BUILT Strength","offers":[{"title":"Default Title","offer_id":49489480876272,"sku":"FL352","price":2995.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/0981\/4682\/files\/V1_6.png?v=1784297205","url":"https:\/\/ctxhomegyms.com\/products\/built-strength-infinite-series-sniper-row-new","provider":"CTX Home Gyms","version":"1.0","type":"link"}